9 brand shaastras (Record no. 104824)

000 -LEADER
fixed length control field 00480nam#a2200169ua#4500
001 - CONTROL NUMBER
control field GOACATREC105442
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
245 00 - TITLE STATEMENT
Title 9 brand shaastras
Statement of responsibility, etc Jagdeep Kapoor
Remainder of title Nine sucessful brand strategies to build winning brands
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Kapoor, Jagdeep
Relator term Author
250 00 - EDITION STATEMENT
Edition statement 2nd ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Response
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2009
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132102298
300 00 - PHYSICAL DESCRIPTION
Extent xiii, 91p
Dimensions 20cm
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name product management
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_827000000000000_KAPBRA
Koha itemnumber 122248
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Goa University Library Goa University Library General Stacks 2 04/27/2011   658.827 KAP/Bra 130255 02/20/2012 02/20/2012 Books

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