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Marketing management - 15th ed. (Record no. 124297)

MARC details
000 -LEADER
fixed length control field	00403 a2200133 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9789332557185(pb)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 KOT-KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip
245 ## - TITLE STATEMENT
Title	Marketing management - 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Noida:
Name of publisher, distributor, etc	Pearson India Education Services;
Date of publication, distribution, etc	2017
300 ## - PHYSICAL DESCRIPTION
Extent	xxvi, 756 p., I-20 p.
Dimensions	25 cm.
500 ## - GENERAL NOTE
General note	Includes end notes, glossary and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing management
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	163587
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	163588
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168285
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168358
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168359
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168360
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168361
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168362
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168363
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168364
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168365
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168366
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168367
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168368
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168369
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168370
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168371
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168372
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168373
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168374
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168375
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168376
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168377
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168378
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168379
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168380
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168381
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168382
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_KOTKEL
Koha itemnumber	168383

Holdings
Source of classification or shelving scheme	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Date last borrowed	Price effective from	Koha item type	Checked out	Total Renewals
Dewey Decimal Classification	Goa University Library	Goa University Library	MFS Book Bank	06/22/2017	7	658.8 KOT-KEL	167618	12/18/2023	07/21/2023	06/22/2017	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MFS Book Bank	06/22/2017	3	658.8 KOT-KEL	167619	09/29/2020	12/05/2019	06/22/2017	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 KOT-KEL	171568	10/01/2020	12/04/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018		658.8 KOT-KEL	171570	02/15/2018		02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	6	658.8 KOT-KEL	171572	12/13/2023	12/07/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	3	658.8 KOT-KEL	171574	09/23/2020	12/04/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	4	658.8 KOT-KEL	171576	07/31/2023	07/31/2023	02/15/2018	Books	07/30/2024
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	6	658.8 KOT-KEL	171578	01/10/2023	12/27/2022	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 KOT-KEL	171580	12/04/2018	12/04/2018	02/15/2018	Books	12/04/2019
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	4	658.8 KOT-KEL	171582	05/12/2022	01/12/2022	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	4	658.8 KOT-KEL	171584	09/13/2023	09/13/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	3	658.8 KOT-KEL	171586	11/19/2020	11/29/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	7	658.8 KOT-KEL	171588	09/13/2023	09/13/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	3	658.8 KOT-KEL	171590	09/30/2020	12/05/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	6	658.8 KOT-KEL	171592	12/21/2023	08/16/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	3	658.8 KOT-KEL	171594	10/01/2020	03/13/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	7	658.8 KOT-KEL	171596	09/13/2023	09/13/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	6	658.8 KOT-KEL	171598	01/10/2023	12/22/2022	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	10	658.8 KOT-KEL	171600	04/29/2024	07/28/2023	02/15/2018	Books		4
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	5	658.8 KOT-KEL	171602	09/13/2023	09/13/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	5	658.8 KOT-KEL	171604	05/08/2024	07/28/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	3	658.8 KOT-KEL	171606	09/29/2020	12/05/2019	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 KOT-KEL	171608	02/22/2018	02/22/2018	02/15/2018	Books	02/22/2019
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	8	658.8 KOT-KEL	171610	12/07/2023	07/28/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 KOT-KEL	171612	09/30/2020	07/18/2018	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	6	658.8 KOT-KEL	171614	12/21/2023	08/16/2023	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 KOT-KEL	171616	12/21/2023	11/29/2018	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	4	658.8 KOT-KEL	171618	06/14/2024	09/16/2022	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	5	658.8 KOT-KEL	171620	01/10/2023	09/13/2022	02/15/2018	Books

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