Strategic Market Management (Record no. 137312)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00449 a2200157 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470056233 (PB) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 AAK/Str |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A. |
| Relator term | Author |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Market Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey: |
| Name of publisher, distributor, etc | John Wiley & Sons, Inc, |
| Date of publication, distribution, etc | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 322p.; |
| Dimensions | 23x15 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include Appendix, Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic Analysis |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Organisational Issues |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Koha normalized classification for sorting | 658_800000000000000_AAK_STR |
| Koha itemnumber | 183825 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Goa University Library | Goa University Library | General Stacks | 06/21/2022 | 658.8 AAK/Str | 182562 | 06/21/2022 | 06/21/2022 | Books |