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Basic Marketing Research (Record no. 29927)

MARC details
000 -LEADER
fixed length control field	00381nam#a2200169ua#4500
001 - CONTROL NUMBER
control field	GOACATREC29899
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name	19990904
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a	ENG
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0030072786
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	60783
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	60215
245 00 - TITLE STATEMENT
Title	Basic Marketing Research
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name	Churchill, Gilbert
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a	658.83
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing Research
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New York
Name of publisher, distributor, etc	The Dryden Press
Date of publication, distribution, etc	1988
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_830000000000000_CHUBAS
Koha itemnumber	31079
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_830000000000000_CHUBAS
Koha itemnumber	31080

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Goa University Library	Goa University Library	General Stacks 2	04/15/2004		658.83 CHU/Bas	060215	02/20/2012	02/20/2012	Books
				Goa University Library	Goa University Library	General Stacks 2	04/15/2004		658.83 CHU/Bas	060783	02/20/2012	02/20/2012	Books