International Global Marketing Concepts and Cases (Record no. 37805)
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000 -LEADER | |
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fixed length control field | 00440nam#a2200181ua#4500 |
001 - CONTROL NUMBER | |
control field | GOACATREC37795 |
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA] | |
Personal name | 19990906 |
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN) | |
a | ENG |
020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0256157235 |
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN) | |
a | 78188 |
245 00 - TITLE STATEMENT | |
Title | International Global Marketing Concepts and Cases |
100 00 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Melon, Taylor |
700 00 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Graham, John |
440 00 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | The Irwin Series in Marketing |
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN) | |
a | 58.848 |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Export Marketing |
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Chicago |
Name of publisher, distributor, etc | Irwin |
Date of publication, distribution, etc | 1995 |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Koha normalized classification for sorting | 58_848000000000000_MELGRA |
Koha itemnumber | 39368 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Goa University Library | Goa University Library | General Stacks 1 | 04/15/2004 | 58.848 MEL-GRA | 078188 | 02/20/2012 | 02/20/2012 | Books |