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Services Marketing:Integrating customer focus across the firm (Record no. 78093)

MARC details
000 -LEADER
fixed length control field	01036nam#a2200493ua#4500
001 - CONTROL NUMBER
control field	GOACATREC78166
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name	20001012
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a	ENG
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0071169946
245 00 - TITLE STATEMENT
Title	Services Marketing:Integrating customer focus across the firm
250 00 - EDITION STATEMENT
Edition statement	2nd.Ed.
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name	Zeithaml, Valarie
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name	Bitner, Mary
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a	658.8
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Service Industries-Marketing
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Customer Services
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87733
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87734
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87735
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87736
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87737
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87738
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87739
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87740
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87741
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87742
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87743
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87744
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87745
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87746
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87747
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87748
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87749
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87750
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87751
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87752
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87753
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87754
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87755
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87756
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87757
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a	87758
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston
Name of publisher, distributor, etc	Irwin McGraw-Hill
Date of publication, distribution, etc
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82306
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82307
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82308
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82309
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82310
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82311
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82312
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82313
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82314
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82315
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82316
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82317
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82318
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82319
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82320
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82321
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82322
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82323
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82324
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82325
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82326
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82327
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82328
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82329
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ZEIBIT
Koha itemnumber	82330

Holdings
Home library	Current library	Shelving location	Date acquired	Full call number	Barcode	Date last seen	Price effective from	Koha item type
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087733	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087734	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087735	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087736	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087737	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087738	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087739	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087740	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087741	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087742	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087743	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087744	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087745	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087746	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087747	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087748	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087749	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087750	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087751	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087752	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087753	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087754	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087755	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087756	02/20/2012	02/20/2012	Books
Goa University Library	Goa University Library	General Stacks 2	04/15/2004	658.8 ZEI-BIT	087757	02/20/2012	02/20/2012	Books

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