Goa University

Successful branding (Record no. 82292)

MARC details
000 -LEADER
fixed length control field 00345nam#a2200157ua#4500
001 - CONTROL NUMBER
control field GOACATREC82368
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name 20030130
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a ENG
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8173713618
245 00 - TITLE STATEMENT
Title Successful branding
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Choudhury, Pran
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a 658.827
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a 94040
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hyderabad
Name of publisher, distributor, etc Universities Press
Date of publication, distribution, etc 2001
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_827000000000000_CHOSUC
Koha itemnumber 89480
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Goa University Library Goa University Library General Stacks 2 04/15/2004   658.827 CHO/Suc 094040 02/20/2012 02/20/2012 Books

Designed & Maintained by: Goa University (GU Library)
Contact: System Analyst :ans @unigoa.ac.in


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