Goa University

Marketing management (Record no. 84040)

MARC details
000 -LEADER
fixed length control field 00384nam#a2200169ua#4500
001 - CONTROL NUMBER
control field GOACATREC84116
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name 20031202
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a ENG
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120320832
245 00 - TITLE STATEMENT
Title Marketing management
250 00 - EDITION STATEMENT
Edition statement 11th ed
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a 658.8
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a 102965
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Prentice Hall of India
Date of publication, distribution, etc 2003
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_800000000000000_KOTMAR
Koha itemnumber 92166
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_800000000000000_KOTMAR
Koha itemnumber 92167
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Checked out Date last seen Date checked out Price effective from Koha item type Total Renewals
        Goa University Library Goa University Library General Stacks 2 04/15/2004 1 658.8 KOT/Mar 102965 12/01/2018 12/01/2017 12/01/2017 02/20/2012 Books  
        Goa University Library Goa University Library General Stacks 2 05/11/2006 26 658.8 KOT/Mar 104855   06/23/2022 06/22/2022 02/20/2012 Books 20

Designed & Maintained by: Goa University (GU Library)
Contact: System Analyst :ans @unigoa.ac.in


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