Goa University

Global brands (Record no. 84752)

MARC details
000 -LEADER
fixed length control field 00383nam#a2200169ua#4500
001 - CONTROL NUMBER
control field GOACATREC84828
900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Personal name 20040604
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a ENG - MFS
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8178810476
245 00 - TITLE STATEMENT
Title Global brands
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Ganesan, Senthil
440 00 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Case study series
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a 658.827
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brands management
903 00 - LOCAL DATA ELEMENT C, LDC (RLIN)
a 103920
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hyderabad
Name of publisher, distributor, etc ICFAI Press
Date of publication, distribution, etc 2002
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_827000000000000_GANGLO
Koha itemnumber 93268
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Goa University Library Goa University Library General Stacks 2 08/01/2004   658.827 GAN/Glo 103920 02/20/2012 02/20/2012 Books

Designed & Maintained by: Goa University (GU Library)
Contact: System Analyst :ans @unigoa.ac.in


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