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Qualitative research methods in public relations and marketing communications - 2nd ed.
Publication details: London: Routledge; 2011Description: xi, 397 p. 23 cmISBN:- 9780415471183(pb)
- 659.2072 DAY-HOL
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Goa University Library General Stacks | 659.2072 DAY-HOL (Browse shelf(Opens below)) | Available | 145931 |
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| 659.2 FRA/Key Key concepts in public relations | 659.2 LET/Spo Sports Public Relations | 659.2 RIC-HIN Applied public relations : cases in stakeholder management | 659.2072 DAY-HOL Qualitative research methods in public relations and marketing communications - 2nd ed. | 659.89 NAT/Sci Scientific Report of Twenty First Indian Antarctic Expedition | 660 FAZ/Nan Nano-Safety: What we need to know to protect workers | 660 MEE/ Bas Basic Concepts in Environment Science |
Includes appendix, glossary, references and index.
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