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Case studies in customer relationship management
Publication details: New Delhi: Cyber Tech Publications; 2014Description: 264 p. 22 cmISBN:- 9789350532041(hb)
- 658.812 JOS/Cas
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Goa University Library General Stacks | 658.812 JOS/Cas (Browse shelf(Opens below)) | Available | 160595 |
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| 658.81 GHO/Sal Sales management: text and cases | 658.81 SHE/Sal Sales Management | 658.812 FRE/Ins Inside the buyer's brain: how to turn buyers into believers | 658.812 JOS/Cas Case studies in customer relationship management | 658.827 COL/Bui Building Brand Experiences : A practical Guide to Retaining Brand Relevance | 658.827 MAR-STE Strategic Brand Management | 658.827 SRI-MET The future of branding |
Includes glossary, bibliography and index.
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