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Marketing management Rajiv Lal Text and cases

By: Contributor(s): Material type: TextTextPublication details: Tata McGraw Hill Publishing Co. Ltd., New Delhi 2005Description: xiii, 812p 24 cmISBN:
  • 0070603952
Subject(s):
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658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management 658.8 LAL/Mar Marketing management

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