TY  - BOOK
AU  - Futrell, Charles M.
TI  - Fundamentals of Selling: Customers for life through service
SN  - 9780071285445
PY  - 2009///
CY  - Boston, NY
PB  - McGraw-Hill
KW  - Marketing
N1  - Includes index                                                                                                                                                                                                                                                                                                                                                     includes, Exhibits, Appendix-A,B,C,D,E, Glossary-Terms, Credit- Photos, Index.
ER  -