TY - BOOK AU - Fisher, Patricia H. AU - Pride, Marseille M. AU - Miller, Ellen G. TI - Blueprint for your library marketing plan : a guide to help you survive and thrive SN - 8170005698 PY - 2009/// CY - New Delhi PB - Ess Ess publications KW - Libraries KW - Marketing KW - United States KW - Public relations KW - Library planning KW - Strategic planning N1 - Includes bibliographical, references and index ER -