TY - GEN AU - Thompson, Arthur A. AU - Peteraf, Margaret A. AU - Gamble, John E. AU - Strickland, A.J AU - Jain, A.K TI - Crafting and executing strategy: the quest for competitive advantage - concepts and cases - 19th ed SN - 9789339204082(pb) U1 - 658.4012 THO/Cra PY - 2015/// / 2017 PY - 2017/// CY - New Delhi PB - McGraw Hill Education (I) Pvt. Ltd. KW - Crafting and Executing Strategy N1 - Includes case analysis, Company index, Name index and subject index ER -