TY  - BOOK
AU  - Hunger, J. David,
AU  - Wheelen, Thomas L.
TI  - Essentials of strategic management
SN  - 8120325117
PY  - 2004///
CY  - New Delhi
PB  - Prentice Hall of India
KW  - Strategic planning
KW  - CASE method
N1  - Includes bibliographical references and index
ER  -