TY  - GEN
AU  - Pine, B. Joseph
AU  - Gilmore, James H.
TI  - The experience economy
SN  - 9781422161975(pb)
U1  - 658.56 PIN-GIL 
PY  - 2011///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Product management
KW  - Marketing
KW  - Diversification in industry
KW  - Customer services
N1  - Includes bibliographical references and index
ER  -