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Results of search for 'au:"MCNeal, James"'
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MCNeal, James
McNeal, James U.
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Child consumers
Television advertisi...
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1.
Kids as Customers
by
MCNeal, James
Material type:
Text
Publication details:
New York
Lexington Books
1992
Availability:
Items available for loan:
Goa University Library
(1)
Call number:
658.8348 MCN/Kid
.
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2.
Children as consumers : insights and implications /
James U. McNeal.
by
McNeal, James U
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Lexington, Mass. :
Lexington Books,
c1987
Availability:
Items available for loan:
Goa University Library
(1)
Call number:
658.8348 MCN/Chi
.
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