Goa University

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1.
Principles of service marketing and management by
Material type: Text Text
Publication details: London Prentice Hall International 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 LOV-WRI.
2.
Service Marketing : Text, Cases & Readings by
Publication details: New Jersey Prentice Hall Inc. 1984
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 LOV/Ser.
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