Goa University
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Strategic marketing management: planning, implementation and control - 3rd ed.

By: Contributor(s): Publication details: London: Routledge; 2013Description: xii, 867 p. 27 cmISBN:
  • 9780750659383(pb)
Subject(s): DDC classification:
  • 658.8 WIL-GIL
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Goa University Library General Stacks 658.8 WIL-GIL (Browse shelf(Opens below)) Available 145926

Includes bibliography and index.

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