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	1.	The Market Research toolbox : A Concise Guide for Beginners by McQuarrie, Edward Material type: Text Publication details: London Sage Publication 1996 Availability: Items available for loan: Goa University Library (1)Call number: 658.83 MCQ/Mar. Add to cart (remove)
	2.	The Market Research Toolbox : A Concise Guide for Beginners by McQuarrie, Edward Material type: Text Publication details: London Sage Publications 1996 Availability: Items available for loan: Goa University Library (1)Call number: 658.83 MCQ/Mar. Add to cart (remove)
	3.	Marketing research : Naresh K. Malhotra. an applied orientation / by Malhotra, Naresh K [Author] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Prentice Hall, 1999 Availability: Items available for loan: Goa University Library (1)Call number: 658.83 MAL/Mar. Add to cart (remove)
	4.	Qualitative research methods in public relations and marketing communications - 2nd ed. by Daymon, Christine Holloway, Immy Publication details: London: Routledge; 2011 Availability: Items available for loan: Goa University Library (1)Call number: 659.2072 DAY-HOL. Add to cart (remove)

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