000			00497 a2200169 4500
020			_a9789339204464(pb)
082			_a658.848 CAT/Int
100			_aCateora, Philip R.
245			_aInternational marketing - 15th ed.
260			_aNew Delhi: _bMcGraw Hill Education (I) Pvt. Ltd; _c2014
300			_axxxiii, 622 p. _c24 cm.
500			_aIncludes index.
650			_aExport marketing
650			_aInternational business enterprises
700			_aGilly, Mary C.
700			_aGraham, John L.
999			_c117660 _d117660