| 000 | 00403 a2200133 4500 | ||
|---|---|---|---|
| 999 |
_c124297 _d124297 |
||
| 020 | _a9789332557185(pb) | ||
| 082 | _a658.8 KOT-KEL | ||
| 100 | _aKotler, Philip | ||
| 245 | _aMarketing management - 15th ed. | ||
| 260 |
_aNoida: _bPearson India Education Services; _c2017 |
||
| 300 |
_axxvi, 756 p., I-20 p. _c25 cm. |
||
| 500 | _aIncludes end notes, glossary and index. | ||
| 650 | _aMarketing management | ||