| 000 | 00516 a2200169 4500 | ||
|---|---|---|---|
| 999 |
_c128178 _d128178 |
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| 020 | _a9789332555693 (PB) | ||
| 082 | _a658.83 MAL-DAS | ||
| 100 | _aMalhotra, Naresh K. | ||
| 245 | _aMarketing research: an applied orientation | ||
| 250 | _a7th Edn. | ||
| 260 |
_aNoida: _bPearson (I) Education Services Pvt. Ltd.; _c2018 |
||
| 300 |
_axxx; 968p. _c28 cm. |
||
| 500 | _aIncludes appendix, notes, photo credits & index. | ||
| 650 | _aMarketing research | ||
| 650 | _aResearch design | ||
| 700 | _aDash, Satyabhusan | ||