| 000 | 00611nam a2200181 4500 | ||
|---|---|---|---|
| 999 |
_c129739 _d129739 |
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| 008 | 120907s2013 nyu b 001 0 eng | ||
| 020 | _a9780231160520 (hb) | ||
| 082 | 0 | 0 | _a658.4012 DUG/Cre |
| 100 | 1 | _aDuggan, William | |
| 245 | 1 | 0 |
_aCreative strategy: a guide for innovation _b |
| 260 |
_aNew York: _bColumbia Business School Pub., _c2013. |
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| 300 |
_aviii, 165p. _c23 cm. |
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| 500 | _aIncludes bibliographical references (p. [155]-158) and index. | ||
| 650 | 0 | _aCreative ability in business. | |
| 650 | 0 | _aCreative thinking. | |
| 650 | 0 | _aDiffusion of innovations. | |
| 650 | 0 | _aStrategic planning. | |