Goa University

The four pillars of profit - driven marketing

Moeller, Leslie H.

The four pillars of profit - driven marketing How to maximize creativity, accoutability, and ROI Leslie H. Moeller - New Delhi: Tata McGraw-Hill, 2009 - v, 232 p.: ill.; 21 cm.

Incudes Index.

9780070147010


Marketing--Profit-driven

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