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Marketing management - 15th ed. (with supplement)

Kotler, Philip

Marketing management - 15th ed. (with supplement) - 15th ed. - Noida: Pearson (I) Education Services; 2020. - xxvi, 756, G-10p.; 25 cm.

Includes end notes, glossary and index.

ISBN: 9789332557185 (pb)

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 KOT-KEL

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