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Customer relationship management /

Anderson, Kristin, 1962-

Customer relationship management / Kristin Anderson, Carol Kerr. - New Delhi : Tata McGraw-Hill, 2003 - xii, 164 p. : ill. ; 23 cm. - Briefcase books series .

Includes index.

ISBN: 00048631X

Subjects--Topical Terms:
Customer relations.

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