Goa University

The 22 immutable laws of marketing :

Ries, Al.

The 22 immutable laws of marketing : violate them at your own risk / Al Ries and Jack Trout. - 1st ed. - New York, NY : HarperBusiness, 2003 - xii, 143 p. : ill. ; 22 cm.

Includes index.

includes index

9814126861


Marketing.

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