MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00497 a2200169 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789339204464(pb) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.848 CAT/Int |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cateora, Philip R. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
International marketing - 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Delhi: |
| Name of publisher, distributor, etc |
McGraw Hill Education (I) Pvt. Ltd; |
| Date of publication, distribution, etc |
2014 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiii, 622 p. |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International business enterprises |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gilly, Mary C. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Graham, John L. |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152306 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152307 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152308 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152309 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152310 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152311 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152312 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152313 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152314 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152315 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152316 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152317 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152318 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152319 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152320 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152321 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152322 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152323 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152324 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152325 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152326 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152327 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152328 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152329 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Koha normalized classification for sorting |
658_848000000000000_CATINT |
| Koha itemnumber |
152330 |
