Normal view MARC view ISBD view

Marketing / (Record no. 92617)

MARC details
000 -LEADER
fixed length control field	00532nam#a2200169ua#4500
001 - CONTROL NUMBER
control field	GOACATREC93039
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	050831s2007 maua b 001 0 eng
245 00 - TITLE STATEMENT
Title	Marketing /
Statement of responsibility, etc	Michael J. Etzel, Bruce J. Walker, William J. Stanton.
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name	Etzel, Michael J.
Relator term	Author
250 00 - EDITION STATEMENT
Edition statement	13th ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc	Tata McGraw-Hill
Place of publication, distribution, etc	New Delhi :
Date of publication, distribution, etc	2006
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070600902 (alk. paper)
300 00 - PHYSICAL DESCRIPTION
Extent	xxvii, 735 p :
Other physical details	ill. ;
Dimensions	24 cm.
700 00 - ADDED ENTRY--PERSONAL NAME
Personal name	Walker, Bruce J.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing.
504 00 - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes glossary and indexes.
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ETZMAR
Koha itemnumber	103331
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_ETZMAR
Koha itemnumber	103332

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date checked out	Price effective from	Koha item type
				Goa University Library	Goa University Library	General Stacks 2	01/12/2007	3	5	658.8 ETZ/Mar	115946	04/28/2016	04/11/2016	02/20/2012	Books
				Goa University Library	Goa University Library	General Stacks 2	01/12/2007	3	4	658.8 ETZ/Mar	115947	04/22/2016	04/06/2016	02/20/2012	Books