Leading edge: marketing research 21st-century tools and practices
Publication details: California: Sage Publication; 2012Description: xix, 483 p. 22 cmISBN:- 9781412991315(pb)
- 658.83 KAD/Lea
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Goa University Library General Stacks | 658.83 KAD/Lea (Browse shelf(Opens below)) | Available | 145930 |
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658.83 BUR-VEE Marketing Research | 658.83 GUP/Cas Cases and problems in marketing research | 658.83 GUP/Cas Cases and problems in marketing research | 658.83 KAD/Lea Leading edge: marketing research 21st-century tools and practices | 658.83 KUM/Mar Marketing research : A global outlook | 658.83095 NUT/Qua Qualitative Consumer and Marketing Research The Asian Perspectives and Practices | 658.834 NAI/Con Consumer behaviour in indian perspective |
Includes bibliographical references and index.
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