Marketing Strategy: A Decision-Focused Approach Orville C. Walker
Material type: TextSeries: McGraw Hill/Irwin Series In MarketingPublication details: Tata Mcgrawhill New Delhi 2006Edition: 5th EdDescription: xx, 346 25cmISBN:- 0072961902
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Goa University Library General Stacks 2 | 658.8 WAL/Mar (Browse shelf(Opens below)) | Available | 115943 |
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658.8 WAL/Mar Marketing strategy : Planning and implementation | 658.8 WAL/Mar Marketing strategy : Planning and implementation | 658.8 WAL/Mar Marketing strategy : A decision-focused approach | 658.8 WAL/Mar Marketing Strategy: A Decision-Focused Approach | 658.8 WAR/Pro Profitable Product Management | 658.8 WES/Spr Spreadsheet Marketing | 658.8 WIL/Bas The Basic Arts of Marketing |
Includes Subject Index
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