Your search returned 16 results.

Succesful Product Development : Lessons from American and British Firms by Johne, Axel Publication: Oxford Basil Blackwell 1990 Date: 1990 Availability: Items available: General Stacks 2 (1),
Business Marketing by Rangan, V. Publication: Chicago Irwin 1995 Date: 1995 Availability: Items available: General Stacks 2 (1),
Product Planning and Management Designing and Delivering Value by Moore, William Publication: New York McGraw-HIll 1993 Date: 1993 Availability: Items available: General Stacks 2 (1),
Product management by Lehmann, Donald Publication: New York McGraw Hill 1997 Date: 1997 Availability: Items available: General Stacks 2 (15),
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New product management by Kahn, Kenneth Publication: New Delhi Response Books 2001 Date: 2001 Availability: Items available: General Stacks 2 (1),
Product Management - (3rd ed.) by Lehmann, Donald R. Publication: New Delhi: Tata McGraw-Hill Publishing Co. Ltd.; 2002 . xxv, 502p.; 24 cm Date: 2002 Availability: Items available: General Stacks 2 (1), MBA Book Bank (2),
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Product management / by Lehmann, Donald R. Publication: New Delhi Tata McGraw-Hill Publishing Co. Ltd., 2003 . xxv, 502 p. : 24 cm. Date: 2003 Availability: Items available: MBA Book Bank (4), General Stacks (1),
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Managing new products : using the MAP system to accelerate growth / by Kuczmarski, Thomas D., Publication: New Delhi : Viva Books Pvt. Ltd., 2004 . xv, 274 p. : , Includes index. 24 cm. Date: 2004 Availability: Items available: General Stacks 2 (1),
Product Management by Lehmann, Donald R. Publication: New Delhi Tata McGraw-Hill Publishing Co. Ltd 2003 . xxv, 502 24cm Date: 2003 Availability: Items available: MBA Book Bank (3),
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Product Management by Lehmann, Donald R. Publication: New Delhi Tata McGraw-Hill Publishing Co. Ltd 2008 . xvi, 494p 24cm Date: 2008 Availability: Items available: MBA Book Bank (15),
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Product management by Lehmann, Donald R. Publication: New Delhi Tata McGraw-Hill Publishing Co. Ltd., 2005 . xvi, 494p 24cm Date: 2005 Availability: Items available: General Stacks 2 (1),
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9 brand shaastras Nine sucessful brand strategies to build winning brands by Kapoor, Jagdeep Publication: New Delhi Response 2009 . xiii, 91p 20cm Date: 2009 Availability: Items available: General Stacks 2 (1),
Product Innovation Management by Holt, Knut Publication: London Butterworths 1983 . xii, 299p , Includes References and Index 22cm Date: 1983 Availability: Items available: (1),
Brand management :principles and practices (with CD) by Dutta, Kirti. Publication: New Delhi : Oxford University Press, 2012 . xxiii, 455 p. : , Each chapter is linked with the CD and contains videos and presentations that explain the key concepts and includes exercises(s) for enhancing decision-making abilities. -- Back cover. 24 cm Date: 2012 Availability: Items available: MBA Book Bank (60),
The experience economy by Pine, B. Joseph Publication: Boston: Harvard Business Review Press; 2011 . xxvii, 359 p. , Includes bibliographical references and index. 20 cm. Date: 2011 Availability: Items available: General Stacks (1),
Product management - 4th ed. by Lehmann, Donald R. Publication: New Delhi: McGraw Hill Education (I) Pvt. Ltd; 2016 . xvi, 494 p. , Includes bibliographical references and index. 23 cm. Date: 2016 Availability: Items available: MBA Book Bank (19), Lost (1),

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