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	1.	Advertising and Promotion George E. Belch An Integrated Marketing Communications Perspective by Belch, George E [Author] Belch, Michael A Purani, Keyoor Edition: 7th Edition Material type: Text Publication details: New Delhi Tata McGraw Hill 2010 Availability: Not available: Goa University Library: Checked out (2). Add to cart (remove)
	2.	No cover image available No cover image available Advertising & Promotion: an integrated marketing communication perspective - 5th ed. by Belch, George E Belch, Michael A Purani, Keyoor Edition: 5th ed. Publication details: New Delhi: McGraw Hill Education (I) Pvt. Ltd., 2016 Availability: Not available: Goa University Library: Checked out (1). Add to cart (remove)
	3.	Advertising and promotion an integrated marketing communications perspective by Blech, George E [Author ] Blech, Michael A [Author ] Purani, Keyoor [Author ] Edition: Publication details: Chennai: Mc Graw hill eduaction private limited, 2024 Availability: Items available for loan: Goa University Library (1)Call number: 659.1 BEL/Adv . Add to cart (remove)

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